An Independent School • Grades 5-12

Gabriella Schwarz '06: "An appetite for understanding the world"

by Lornet Turnbull

May 2018

Schwarz is the New York-based managing editor at Flipboard, a news aggregation site with more than 100 million monthly users in nearly 200 countries worldwide. Before that, she was an Emmy-winning producer at CNN, where she first began as an intern. At Lakeside, she was editor of Tatler. @gabyaschwarz

The time Schwarz spent as a CNN producer, traveling around the world with President Obama, she says, will “remain the highlight of my professional life — as long as I live.”

She helped produce a 90-minute CNN documentary, “Obama Revealed,” showcasing the former president’s life. Assigned to Obama’s campaign on the eve of election night 2012, she recalls a moving scene in Iowa as he held his final rally as a candidate in nearly the same spot where he’d launched his improbable run four years earlier. “Michelle was there with him, and he was visibly emotional,” Schwarz says. For their “Outstanding Live Coverage” the following night, her team earned an Emmy.

Gabriella Schwarz was working for CNN covering President Obama’s last campaign stop in Iowa before Election Day in fall 2012, and at the White House Christmas party for journalists the same year. Photos courtesy of Gabriella Schwarz '06.

Journalism has always been Schwarz’ passion, and she enjoyed the fast pace of TV news. But emerging technologies had gotten her thinking that she should apply her journalism skills in other ways. In 2014, she joined Flipboard, which regards itself as a technology company with media values, and partners with the biggest news organizations in the world. Considering things like balance, timeliness, sourc­ing, and trustworthiness, Schwarz’ team of editors presents the day’s best stories in a magazine format that allows users to flip through the shared content.

News organizations are writing more explainers now because there is more news happening that needs to be understood by an audience with a shorter attention span.” - Gabriella Schwarz '06

Across the world, news sites are emerging all the time, providing readers with fresh and different perspectives on issues they care about. Additionally, more publications are going deep - doing more stories that explain more, Schwarz says. “Clearly there’s appetite for understanding the world.”

In her position as managing editor, Schwarz finds herself at the center of the ongoing conversation around true and false information in the press, which she addressed in a March 2017 blog. “News is content based in fact. Lies are the exact opposite. Therefore, you can’t have fact-based lies . . . To tie the two together is to do a disservice to credible news and play into a narrative being propagated for political purposes.”


Lornet Turnbull is a Seattle-based freelance writer and regional anchor for The Washington Post. She’s a former reporter for The Seattle Times and a writer and editor for YES! Magazine. You can reach her at lturnbull321@gmail.com.